The blank message box is where most prospecting dies. You've found a great person, and now you have to write something that doesn't sound like everyone else in their inbox. Conextly writes that first draft for you — grounded in the specific person, not stamped out from a template.
What goes into a draft
For each prospect, Conextly reads the things anyone can see on their profile and writes a message that uses them: their current role and company, what they seem to work on, a shared connection, a recent change like a new job, and the reason you saved them. The draft ties one or two of those specifics to why you're reaching out.
The goal is a message the person reads and thinks this was written for me — because it was. Not "Hi {{firstName}}, I see you work at {{company}}," which everyone recognizes as a mail merge, but a genuine, specific opener that could only have been written to them.
Template vs. personal — the difference that matters
A template scales words. It does not scale relevance. Send the same message to a thousand people and the thousand-and-first recognizes it instantly, because they've seen it before. Reply rates on templated outreach are low and falling, and LinkedIn's systems are increasingly good at spotting it.
Conextly drafts per person. Two prospects with the same title at the same company still get different messages, because they're different people with different profiles. That's what keeps reply rates up and keeps your outreach from reading as spam.
Grounded, not invented
A draft only uses what's actually on the profile or in the context you gave it. It won't invent a shared alma mater, fake a mutual friend, or claim you met when you didn't. Everything in a draft is something you could point to and say "that's true, and that's why I said it." Personalization that makes things up is worse than none — it gets caught, and it burns trust. Conextly stays on the honest side of that line.
You're the editor
A draft is a strong first version, not a final send. You bring what the model can't see — your real reason for reaching out, your voice, the thing you know about this person that isn't on LinkedIn. Read every draft, sharpen it, and make it yours before you approve it. See Approving & Editing Drafts.
Shaping the drafts
You can steer the drafting so it fits your voice and offer:
- Set your angle. Tell Conextly what you do and why you reach out, and drafts orient around it.
- Use templates as scaffolding. Provide a structure you like and Conextly personalizes within it, rather than starting from scratch. See Message Templates.
- Adjust the personalization. Control how much a draft leans on profile specifics versus your core pitch. See Personalization & Variables.