To find HR managers on LinkedIn, search the Title Boolean "HR manager" OR "human resources" OR "people operations" OR "HR business partner" OR "head of people" OR CHRO, then filter by industry, location, and company headcount to reach the right seniority for the company size. HR and people-ops leaders are the buyers for a huge range of tools — benefits, payroll, hiring, L&D, engagement — which makes them a prime B2B target and, therefore, heavily prospected. Below is the exact search and how to reach them well. (See the complete search guide and employee search.)
The search
- 1.In the Title field under All filters:
- 2.
"HR manager" OR "human resources" OR "people operations" OR "HR business partner" OR "head of people" OR CHRO - 3.Add Industry, Location, and Current company for named accounts.
- 4.On Sales Navigator, add Seniority and Company headcount — a 40-person startup's "head of people" and an enterprise CHRO have very different mandates and budgets.
Terminology varies a lot in HR: "people operations," "talent," "employee experience," and classic "human resources" can all mean the same function. Cast a wide Boolean net, then narrow by seniority.
How to reach HR leaders
HR leaders are protective of their people and skeptical of vendors:
- Lead with an HR outcome — retention, time-to-hire, engagement, compliance — not features.
- Be respectful and specific. HR values professionalism; sloppy outreach lands badly.
- Reference their context — company growth, a hiring push, a recent post.
- Keep it human. People leaders notice tone.
See cold message templates and connection request templates.
Find and reach HR leaders at scale
Building a targeted list of the right HR/people leaders across your accounts — matching seniority to company size — and writing a relevant message to each is the slow part. Conextly does it for LinkedIn: it finds HR leaders matching your criteria, tracks every conversation, and drafts a personalized message and follow-ups for each — you approve every send. See how the prospecting search works.