To find sales reps on LinkedIn, search the Title Boolean "account executive" OR "sales representative" OR "sales development" OR SDR OR BDR OR "business development", then filter by industry, location, and Current company. Whether you're recruiting salespeople, selling to sales teams, or building a sales community, the search is similar — the trick is targeting the right level (an SDR is very different from an enterprise AE). Below is the exact search and how to reach reps. (See the complete search guide and employee search.)
The search
- 1.In the Title field under All filters:
- 2.
"account executive" OR "sales representative" OR "sales development" OR SDR OR BDR OR "business development" - 3.Add Industry (e.g. software), Location, and Current company for named accounts.
- 4.On Sales Navigator, use Seniority and years in role — to separate junior SDRs from senior AEs, and to find reps who recently changed jobs (a strong recruiting signal).
Decide the level first: SDRs/BDRs are entry-level pipeline builders; account executives close; sales managers and VPs lead teams. Search the tier you actually want.
How to reach sales reps
Salespeople know every outbound trick — so authenticity wins:
- For recruiters: lead with the specific opportunity (product, territory, OTE) and why their background fits. Reps move for growth and comp; be concrete.
- For vendors selling to sales teams: target the sales leader for budget, but reps for champions. Lead with a rep pain (prospecting time, quota).
- Don't out-sell a salesperson. A clear, honest, specific message beats a polished pitch.
See recruiter message templates and cold message templates.
Find and reach sales reps at scale
Sourcing dozens of reps at the right level and messaging each personally is exactly the kind of volume that eats a recruiter's or seller's week. Conextly does it for LinkedIn: it finds reps matching your level and industry criteria, tracks every conversation, and drafts a tailored message and follow-ups for each — you approve every send. See how the prospecting search works.
